Monday, October 3, 2011

American Ads

A) http://www.beercommunity.com/img/corona_ad.jpg 
-In this ad, Corona is claiming that if you consume their product anywhere that you will immediately be as relaxed as you would be on vacation at the beach. 
-The audience of this is anyone who drinks, legally 21 year olds and up but in reality that isn't the only audience. 

B) http://theinspirationroom.com/daily/commercials/2006/11/geico-caveman-airport.jpg
-In this ad, Geico is claiming that their services are so easy to sign up for and become a client of that even the simplest minded people could do it. 
-The audience of this ad is anyone looking for insurance but doesn't want to spend too much time shopping around and comparing prices. 

C) http://www.adamseal.com/Portfolio/wp-content/uploads/2009/04/mcdonalds_finals.jpg
-In this ad, McDonalds is claiming that everyone loves mcdonalds food and you will too. They draw in customers by including coupon offers on the ad. 
-The target audience for this ad, although it may seem to be everyone, is actually adults and teens. Kids cannot buy food because they have not money, they're directed at parents and teens who can purchase the food. 

D) http://style.popcrunch.com/wp-content/uploads/2009/12/Kellan-Lutz-Calvin-Klein-Ad-Campaign.jpg
-In this ad, Calvin Klein is implying that if you wear their boxers that you will have a greater sex appeal and look better overall. 
-The target audience is men who want to look better in boxers, and women buying boxers for men. 



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